About Us
Culture as Strategic Infrastructure
We believe that in our digital-first, human-centered era, culture determines whether organizations and societies succeed or merely survive. While others treat culture as soft skills or compliance, we approach it as the foundational system that drives sustainable performance, innovation, and growth.
Our Mission
We help forward-thinking organizations and societies future-proof their infrastructure by designing culturally intelligent, human-centered systems that align people, processes, and technology for sustainable performance.
Our Vision
To create breathable, human-centered systems that power the future —where clarity, equity, and performance are seamlessly integrated into how organizations operate and grow.
Cultural Intelligence for Forward-Thinking Organizations
We are a specialized strategy firm that transforms how organizations navigate the intersection of culture, technology, and human capital. We work exclusively with institutions who understand that healthy culture is performance infrastructure.
The True People Difference
Strategic Integration, Not HR Consulting
We work at the C-suite level and with communities integrating cultural intelligence directly into business strategy. Our approach bridges the gap between human systems and performance outcomes.
Future-Ready Frameworks
Our proprietary methodologies are designed for the realities of remote work, AI integration, and rapid organizational and societal change. We don't just help you adapt—we help you lead.
Measurable Impact
Every engagement delivers actionable insights backed by data. Our diagnostic tools and frameworks provide clear metrics, not feel-good reports.
Proven IP at Scale
Our proprietary tool—CultureShift™ Diagnostic— is battle-tested across industries and designed to scale with your organization's growth.
Futurist. Global Impact. Human-First Vision.
Founder, Samantha Truman
Samantha Truman is a globally-informed strategist and the Founder of True People Consulting, where she helps organizations align culture, leadership, and systems for sustainable performance in the AI era.
With experience across healthcare, technology, and nonprofits, Samantha has advised Fortune 500 companies, research institutions, and high-growth startups on complex culture shifts, leadership alignment, and organizational transformation.
She is the creator of CultureShift Diagnostic™ and PulseOps™ (coming soon) — signature tools designed to accelerate cultural clarity, strategic alignment, and operational cohesion in rapidly changing environments. Samantha blends human-first consulting with AI-enabled insight, helping leaders and teams move from friction and uncertainty to clarity, cohesion, and actionable strategy.
Analytical. Risk-Savvy. Clarity-Driven.
Co-Founder, Eli Truman
Eli Truman is Co-Founder and operating partner at True People Consulting, where he leads operations and risk management strategy across high-stakes organizational transformations.
With a background in political science and communications, Eli brings a deep understanding of systems, stakeholder dynamics, and strategic decision-making to help organizations navigate complexity with clarity and confidence. He has extensive experience in the financial services industry, supporting large-scale operations, compliance, and risk frameworks.
At TPC, Eli ensures that our strategies are not only culturally intelligent and human-centered, but also operationally sound, resilient, and ready to scale. He partners closely with clients to embed systems, processes, and operational rigorinto leadership alignment and organizational design.